eBay Business AIO Desk Reference For Dummies (2005)New
Book Basic Info
Bestselling author Marsha Collier presents readers with an all-new guide that goes beyond all previous eBay business books, offering one-stop guidance on eBay techniques as well as entrepreneurial fundamentals. She provides in-depth coverage on the most critical eBay topics, including merchandise sourcing, marketing, advertising, and customer service. The minibooks that make up the guide cover eBay registration, navigation, and buying; getting ready to sell; digital photography and scanning for sales pages; eBay selling and marketing; getting legal and licensed; using auction management software; setting up an office (PCs, Internet, networking, and shipping); and PayPal. * Marsha Collier's eBay books have sold hundreds of thousands of copies and her Starting an eBay Business For Dummies is currently the bestselling eBay reference on the market * This one-stop reference examines not only eBay techniques and issues, but also the basic business strategies that people need to run any successful venture
From the Back Cover 9 books in 1— your key to a successful eBay business! Your one-stop guide to using eBay tools, managing inventory, and selling like a pro
Why are some eBay businesses booming while others bomb? Marsha Collier knows the answers, and she's packaged them neatly in these self-contained minibooks that cover every facet of running a successful eBay business. Your business will blossom with her expert advice on choosing the right things to sell, presenting and promoting your items, shipshape shipping, and even handling the legal stuff.
Discover how to Find deals on essential computer equipment Communicate with buyers effectively Locate the best merchandise to sell Take great auction photos Open an eBay store Make shipping profitable
About the Author Marsha Collier spends most of her time on something related to eBay. She’s a charter-member eBay PowerSeller as well as one of the original instructors for eBay University. As a columnist, an author of four best-selling books on eBay, a television and radio expert, and a lecturer, she shares her knowledge of eBay with millions of online shoppers. Thousands of eBay fans also visit her Web site, www.coolebaytools.com, to get Marsha’s latest insights on e-commerce. Out of college, Marsha worked in fashion advertising for the Miami Herald and then as special projects manager for the Los Angeles Daily News. She also founded a home-based advertising and marketing business. Her successful business, the Collier Company, Inc., was featured by Entrepreneur magazine in 1986, and in 1990, Marsha’s company received the Small Business of the Year award from her California State Assemblyman and the Northridge Chamber of Commerce. Bargains drew Marsha to eBay in 1996, but profitable sales keep her busy on the site now. Marsha applies her business acumen to eBay, and in this book, she shares that knowledge with you. In eBay Business All-in-One Desk Reference For Dummies, Marsha combines her knowledge of business, marketing, and eBay savvy to help you make a smooth and quick transition from part-time seller to full-time moneymaker.