B2B Selling For Dummies Hoover’s Special Edition

About the Author
Tom Hopkins is the epitome of sales success. A millionaire by the time he reached the age of 27, he is now chairman of Tom Hopkins International Inc., one of the most prestigious sales-training organizations in the world.

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Telephone Sales For Dummies

Nearly 100 million Americans (one out of three) purchase goods and services over the phone each year. Telephone Sales For Dummies shows both new and seasoned sales reps, from realtors, insurance agents to telemarketers, how to create pre-call plans and effectively prospect via the phone. Packed with techniques, scripts, and dialogues, this hands-on, interactive guide assists readers with making cold calls, warm calls, and referral calls, helping them plan and execute openings to create interesting dialogue; ask key questions; develop persuasive presentation techniques; work within the No Call Law parameters; leave effective and enticing voicemails that get results; get past screeners and get quality referrals; find hot leads; and create callback scripts that close the sale.

Sales Management For Dummies

Guide your sales force to its fullest potential
With a proven sales management and execution process, Sales Management For Dummies aids organizations and individuals in reaching the highest levels of success. Although selling products or services is a central part of any sales job, there’s much more to it. With this fun and accessible guide, you’ll go beyond the basics of sales to learn how to anticipate clients’ needs, develop psychologist-like insight, and so much more.

Because few people go to school to earn degrees in selling, sales talent is developed in the field. Unfortunately, most training efforts fail to reach their objectives, in large part because of the absence of any kind of reinforcement or coaching. This book is your one-stop guide to managing an existing or start-up sales force to succeed in every area of sales―from prospecting to closing.

Shows you how to reach your fullest potential in sales
Helps you effectively inspire great performance form any sales force
Demonstrates how to prospect, recruit, and increase your organization’s income and success
Teaches you how to manage sales teams to greatness

If you’re one of the millions of salespeople or sales managers worldwide looking for a fast, easy, and effective way to get the most out of your sales force, the tried-and-true guidance presented inside sets you up for success.

Sales Presentations for Dummies

Are your sales presentations stuck in the 20th century?

Sales Presentations For Dummies rises to the challenge of guiding you through the process of engaging and persuading busy buyers in a world that’s constantly bombarding them with sales pitches. Motivating today’s buyers to pull the trigger on a new deal requires a certain set of skills, and this straightforward text guides you through what you need to know to create and deliver compelling presentations. Pulled from examples and experiences of thousands of actual sales presentations, the information in this innovative resource offers the tools and tips you need to keep your leads engaged from hook to call to action.

Today’s business landscape is competitive. When your sales presentation is being compared to countless others, it’s important to stand out for all the right reasons. Instead of using dated sales approaches,, update your understanding of the art of selling―and create compelling, engaging presentations that hook audience members from the beginning.

Leverage a proven, blockbuster formula that engages audiences in any industry
Use the power of storytelling to connect with prospective clients and soften their resistance to your sales pitch
Understand and apply customer insights to ensure that your solution is top-of-mind in purchasing decisions
Update your professional skill set to encompass today’s most motivating sales tactics

Sales Presentations For Dummies brings your sales style into the 21st century and connects you with the skills you need to excel in today’s complicated business landscape.

Food Allergies For Dummies

Are you constantly worrying about what you or your loved ones eat? Is every dining experience an episode of anxiety for you? Being allergic to different types of food not only ruins the experience of eating, it can lead to dangerous, sometimes lethal, consequences.
With Food Allergies for Dummies, you can feel safer about what you eat. This concise guide shows you how to identify and avoid food that triggers reactions. This guide covers how to care for a child with food allergies, such as getting involved with his/her school’s allergy policies, packing safe lunches, and empowering him/her to take responsibility for his allergy. You will also discover:

The signs and symptoms of food allergies
How to determine the severity of your allergy
Ways to eat out and travel with allergies
How to create your own avoidance diet
Ways to enjoy your meal without allergic symptoms
How to prevent food allergies from affecting your child
The latest research being done to treat food allergies

Food Allergies for Dummies also provides an in-depth chapter on peanut allergy and how to spot traces of peanut in your food. With this book, you will feel safer and more comfortable while you eat. And, with plenty of helpful resources such as Web sites and allergy-friendly recipes, you’ll hardly have to worry about your diet!

Food Allergies For Dummies

Are you constantly worrying about what you or your loved ones eat? Is every dining experience an episode of anxiety for you? Being allergic to different types of food not only ruins the experience of eating, it can lead to dangerous, sometimes lethal, consequences. With Food Allergies for Dummies, you can feel safer about what you eat. This concise guide shows you how to identify and avoid food that triggers reactions. This guide covers how to care for a child with food allergies, such as getting involved with his/her school’s allergy policies, packing safe lunches, and empowering him/her to take responsibility for his allergy. You will also discover:

The signs and symptoms of food allergies How to determine the severity of your allergy Ways to eat out and travel with allergies How to create your own avoidance diet Ways to enjoy your meal without allergic symptoms How to prevent food allergies from affecting your child The latest research being done to treat food allergies Food Allergies for Dummies also provides an in-depth chapter on peanut allergy and how to spot traces of peanut in your food. With this book, you will feel safer and more comfortable while you eat. And, with plenty of helpful resources such as Web sites and allergy-friendly recipes, you’ll hardly have to worry about your diet!