Business Ethics For Dummies

From the Back Cover
The tools you need to deal with ethical dilemmas in business

Mapping to a typical business ethics course, Business Ethics For Dummies examines theory and discusses the ethical issues facing small and large businesses. Packed with easy-to-understand explanations and examples, it covers conflicts of interest, trade secrets and insider trading, sexual harassment, diversity, and much more.

Ethical Theory 101 — get a foundational understanding of ethical philosophies and meet the major players in philosophical thought, like Aristotle, Thomas Aquinas, and more

Put ethics to work — discover how the concept of business ethics fits into a business plan to establish a company’s moral compass, maintain its integrity, and increase profits

Delve into common issues — learn about the widespread ethical issues faced in business, from the ethics of marketing to paying fair wages and complying with antidiscrimination standards

Get social — understand how corporate citizenship and social responsibility play a major role in business ethics, and why it matters to a business’ stakeholders

Open the book and find:
The difference between legal and ethical issues
How to identify conflicts of interest in business ethics
Ways psychology is used (and abused) in marketing
Ethical public and government relations
Trends in executive pay, bonuses, and incentives
Tips for businesses to avoid discrimination, privacy issues, and more
Ethical issues for international companies

Learn to:
Understand ethical issues facing small and large businesses
Identify how businesspeople can handle ethical dilemmas
Implement ethical conduct in the workplace
Examine ethical theories

About the Author
Norman E. Bowie is Professor Emeritus at the University of Minnesota. He received the first lifetime achievement award in scholarship from the Society for Business Ethics. Meg Schneider is an award-winning writer who has experience in television, radio and print journalism, and public relations.

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