eBay Business AIO Desk Reference For Dummies (2005)

From the Back Cover
9 books in 1— your key to a successful eBay business!
Your one-stop guide to using eBay tools, managing inventory, and selling like a pro

Why are some eBay businesses booming while others bomb? Marsha Collier knows the answers, and she’s packaged them neatly in these self-contained minibooks that cover every facet of running a successful eBay business. Your business will blossom with her expert advice on choosing the right things to sell, presenting and promoting your items, shipshape shipping, and even handling the legal stuff.

Discover how to
Find deals on essential computer equipment
Communicate with buyers effectively
Locate the best merchandise to sell
Take great auction photos
Open an eBay store
Make shipping profitable

About the Author
Marsha Collier spends most of her time on something related to eBay. She’s
a charter-member eBay PowerSeller as well as one of the original instructors
for eBay University. As a columnist, an author of four best-selling books on
eBay, a television and radio expert, and a lecturer, she shares her knowledge
of eBay with millions of online shoppers. Thousands of eBay fans also visit
her Web site, www.coolebaytools.com, to get Marsha’s latest insights on
e-commerce.
Out of college, Marsha worked in fashion advertising for the Miami Herald
and then as special projects manager for the Los Angeles Daily News. She also
founded a home-based advertising and marketing business. Her successful
business, the Collier Company, Inc., was featured by Entrepreneur magazine in
1986, and in 1990, Marsha’s company received the Small Business of the Year
award from her California State Assemblyman and the Northridge Chamber of
Commerce.
Bargains drew Marsha to eBay in 1996, but profitable sales keep her busy
on the site now. Marsha applies her business acumen to eBay, and in this
book, she shares that knowledge with you. In eBay Business All-in-One Desk
Reference For Dummies, Marsha combines her knowledge of business, marketing,
and eBay savvy to help you make a smooth and quick transition from
part-time seller to full-time moneymaker.

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eBay Business All-in-One Desk Reference for Dummies

Bestselling author Marsha Collier presents readers with an all-new guide that goes beyond all previous eBay business books, offering one-stop guidance on eBay techniques as well as entrepreneurial fundamentals. She provides in-depth coverage on the most critical eBay topics, including merchandise sourcing, marketing, advertising, and customer service.
The minibooks that make up the guide cover eBay registration, navigation, and buying; getting ready to sell; digital photography and scanning for sales pages; eBay selling and marketing; getting legal and licensed; using auction management software; setting up an office (PCs, Internet, networking, and shipping); and PayPal.
* Marsha Collier’s eBay books have sold hundreds of thousands of copies and her Starting an eBay Business For Dummies is currently the bestselling eBay reference on the market
* This one-stop reference examines not only eBay techniques and issues, but also the basic business strategies that people need to run any successful venture

eBay for Dummies 5th Edition

Thinking about buying or selling items on eBay? Whether you want to use eBay to make smart bids and win auctions or turn household clutter into cash, eBay for Dummies, Fifth Edition is your passport to the most successful trading community on the planet. Beginning with an overview of what eBay is and how to become a registered user, eBay for Dummies helps you discover how you can:

Search for items to buy and list items to sell on eBay
Place a bid—and determine how much you should spend
Use pictures and basic HTML to make your eBay listings more appealing
Communicate well and close deals without a problem
Identify auction terms (reserve price, starting bid, Buy It Now, etc.)
Organize your transactions and interactions using the My eBay page
Resolve buying and selling issues with eBay’s Trust & Safety program
And much more!

Registering at eBay makes you part of a really unique community of people who like to collect, buy, and sell items of just about every kind! So if you’re ready to join the millions of people who use their home computers to make great deals, buy cool stuff, and turn a profit, eBay for Dummies does all the legwork so you can sit back and let the bidding begin!

Ebay Timesaving Techniques For Dummies

So, you’ve gotten started on eBay. You’ve made a few purchases and your first sale. You may have even built a moneymaking business. Now you’re looking for ways to ratchet things up. You’re looking for the insider tips and tricks for the easiest ways to take care of listing items, completing transactions, and keeping good records and you don’t have the time to do all the research. eBay Timesaving Techniques For Dummies is the book for you. Marsha Collier, an eBay University instructor and best selling author of eBay For Dummies and Starting an eBay Business For Dummies, has collected the fastest and most effective techniques for finding items to sell, setting up your sales pages, pricing items to move, getting the word out about your business, collecting payments, shipping your item, and taking care of all the paperwork. Time is money after all. So why waste time when you can be making money on eBay. This book contains over 60 step-by-step techniques proven to add efficiency to your eBay operation.
Includes coverage of:
Finding sources for merchandise to sell on eBay
Setting attractive prices and shipping costs
Handling multiple sales without losing your cool
Prettying up your auctions with digital photo and HTML tricks
Tracking payments and shipments and keeping your customers happy
Working with PayPal, both on and off of eBay
Enhancing your status in the eBay community
Simplifying your bookkeeping
Creating marketing, merchandising, and advertising plans
Solving problems quickly when they occur

eBay Bargain Shopping for Dummies

Chances are you have friends who have been thrilled with deals they got on eBay. Maybe you’d like to get in on the eBay action, but don’t know where to start. Or maybe you’ve bought on eBay before, but want to get the inside scoop on scooping up the very best deals. This book is for you. It helps you differentiate between the junk and the jewels and get the best buys on everything from clothing, household goods, and electronics to business equipment, new or used cars, and real estate! Written by Marsha Collier, self-professed bargain shopper and best selling author of eBay For Dummies, eBay Bargain Shopping For Dummies is packed with advice and anecdotes from other experts, some of whom make a living buying and selling on eBay. It helps you begin shopping on eBay quickly, safely, and successfully, with information on:

Using the My eBay Page to keep up with your potential deals
Using feedback about sellers and shopping safely
Bidding, buying, and winning
Things to look for and things to look out for
Ways to pay, including PayPal
Taking advantage of eBay’s search functions and refining your searches to zero in on sought-after items
Shopping eBay’s Bargain Basement

Even successful eBay veterans will discover tips and tricks they didn’t know and bargain shopping secrets. Whether you want to use eBay to seek out and snap up hard-to-find collectibles, or simply to save on everyday purchases, eBay Bargain Shopping For Dummies takes you step-by-step through the process. And to get you started right, the book is a real bargain!

eBay Bargain Shopping For Dummies

Chances are you have friends who have been thrilled with deals they got on eBay. Maybe you’d like to get in on the eBay action, but don’t know where to start. Or maybe you’ve bought on eBay before, but want to get the inside scoop on scooping up the very best deals. This book is for you. It helps you differentiate between the junk and the jewels and get the best buys on everything from clothing, household goods, and electronics to business equipment, new or used cars, and real estate! Written by Marsha Collier, self-professed bargain shopper and best selling author of eBay For Dummies, eBay Bargain Shopping For Dummies is packed with advice and anecdotes from other experts, some of whom make a living buying and selling on eBay. It helps you begin shopping on eBay quickly, safely, and successfully, with information on:
Using the My eBay Page to keep up with your potential deals
Using feedback about sellers and shopping safely
Bidding, buying, and winning
Things to look for and things to look out for
Ways to pay, including PayPal
Taking advantage of eBay’s search functions and refining your searches to zero in on sought-after items
Shopping eBay’s Bargain Basement
Even successful eBay veterans will discover tips and tricks they didn’t know and bargain shopping secrets. Whether you want to use eBay to seek out and snap up hard-to-find collectibles, or simply to save on everyday purchases, eBay Bargain Shopping For Dummies takes you step-by-step through the process. And to get you started right, the book is a real bargain!